LAGOS — Pastor Chris Oyakhilome, founder and president of Christ Embassy (also known as Believers’ Loveworld or LoveWorld Inc.), has unveiled a collection of electric vehicles under the new Tsion brand, marking the ministry’s entry into the automotive and electric mobility sector.
The vehicles were presented during “The New Economy Unveiling 2026,” an invitation-only program focused on the church’s economic and innovation initiatives. Viral videos from the event show Oyakhilome personally guiding attendees through the prototypes, highlighting models that include luxury SUVs, sports cars, and stylish coupes.
Among the vehicles introduced were the Tsion Passion, Tsion Falcon series, Vision series (including the Vision Coupe), and the flagship OG series. Oyakhilome explained that “OG” stands for “Of God.” He noted that certain design elements, such as the steering wheel on some models, are still being refined.
The cars are positioned as Christ Embassy’s own electric vehicles and described in the presentation as ready for the market. The project forms part of a broader effort by the ministry to develop a self-sustaining green technology and mobility platform, with developers from multiple countries reportedly contributing to the designs. A wider rollout is planned for later in the year, according to details shared at the event.
The unveiling has drawn significant attention online and among Christian leaders. Pastor Bolaji Idowu, founder of Harvesters International Christian Centre, described the development as evidence of the church’s growing influence beyond the pulpit, stating that it demonstrates capacity in the marketplace.
Supporters have praised the move as a step toward local manufacturing, job creation, and innovation in Nigeria, aligning with calls for institutions to invest in productive enterprises. The announcement comes as Nigeria advances policies under the National Automotive Industry Development Plan aimed at increasing local EV production and content.
However, key commercial details remain undisclosed. No specific information has been released on battery capacity, driving range, charging systems, production location, pricing, manufacturing timeline, or whether the vehicles will be available for general public purchase. Questions have also been raised about funding sources for a faith-based organization’s entry into capital-intensive automotive production and about affordability for average consumers.
The Tsion range adds automobile development to Christ Embassy’s existing focus on media, broadcasting, digital technology, and economic empowerment initiatives. Whether the prototypes advance to sustained production, competitive pricing, after-sales support, and integration with charging infrastructure will determine the long-term impact of the venture.
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